Preston Hollow is experiencing a bifurcated market in 2026. Entry-level luxury homes ($800K–$1.4M) are seeing above-average days on market, while tear-down lots and large-lot assemblages are trading in days.
Why Institutional Buyers Are Here
- Lot sizes of 0.5–2 acres are irreplaceable in a built-out urban neighborhood.
- Proximity to Park Cities private schools drives sustained demand.
- Regulatory environment allows new-build luxury at $650–$800/sqft.
Frequently Asked Questions
Is Preston Hollow a good real estate investment?
For long-term investors focused on land value, yes. Tear-down activity and new-build luxury at $650–$800/sqft create strong appreciation fundamentals.
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